It's a great time to join AAA The Auto Club Group!

JOIN THE TEAM COMMITTED TO DRIVING YOUR CAREER FORWARD

Job Type:

Job Description:

Position Description

Primary Duties and Responsibilities (details of the basic job functions):

Participates in the planning, development and implementation of strategic, corporate marketing programs and/or projects that support Auto Club Group (ACG) marketing goals and objectives.

Collaborates with key stakeholders, staff and vendors, as appropriate to develop/document marketing or project plans. May utilize statistical procedures and complex analysis tools to measure and analyze results. Recommends new or enhanced strategies and tactics based on results as appropriate.

Develops and maintains effective working relationships with internal partner work groups (e.g., product lines and business areas) and vendors, as appropriate, within a diverse product and in a cross-functional environment. Works in cooperation with internal or external resources to ensure the accuracy and timeliness of campaign or report rollout. Identifies any potential operational issues and possible solutions.

Maintains and applies current and emerging marketing knowledge for assigned area(s) of expertise. Ensures compliance with applicable marketing related laws, regulations, company policies and guidelines.

Facilitates the Auto Club Group's (ACG) marketing planning process. Formats, monitors and communicates marketing plan components to ensure plans align with corporate business objectives and with marketing and communication activities. Monitors activity and market results against plan and provides ongoing reporting by channel, product and market.

Supervisory Responsibilities:

None

Required Qualifications (these are the minimum requirements to qualify)

Education:

• Performing data modeling or data mining
• Service industry
• Identifying, analyzing and resolving moderately complex business problems
• Prioritizing and managing multiple, diverse projects in a fast-paced environment

• Digital and Content marketing coordination
• Product account coordination
• Analyzing, summarizing and communicating marketing results, trends and recommendations
• Meeting deadlines for complex projects
• Organization and planning
• moderately complex statistics (e.g. significance testing, sample size determination, confidence intervals, market segmentation)
• External marketing data sources (e.g., commercially available data bases and lists)
• Marketing related laws and regulations
• Demographics and consumer-related information
• Direct marketing program execution
• Advanced marketing principles and applications
• Primary and secondary research sources
• Working effectively in a cross-functional environment.
• Manipulating customer database to extract pertinent market data
• Synthesizing and effectively communicating complex information and recommendations to all levels of management and other marketing/business line personnel
• Facilitating market planning discussions and meetings with all levels of management
• Strong project management skills
• Strong communication, interpersonal and teamwork skills
• Strong Microsoft skills (e.g. Word, Excel, Access)

Preferred Qualifications

• Master's degree in marketing, Advertising, Business Administration or related field

• Experience in Travel & Tourism industry

• executing omni-channel, annual marketing plans
• extracting marketing data warehouse information and preparing reports
• preparing and presenting marketing proposals to all levels of management
• developing and implementing effective, innovative marketing programs and campaigns
• Developing digital content, editing and proofreading
• Participating in the planning, development and implementation of digital marketing programs or projects which may include paid search, targeted/non-targeted display, online remarketing and assisting with email programs in support of Auto Club Group (ACG) marketing goals and objectives
• Providing project management oversight to drive desired results and ensure campaign is executed in accordance with budgetary guidelines
• Monitoring metrics in order to assess effectiveness of campaigns and works with channel managers to recommend changes

• ACG products, services and marketing channels
• Data mining methods and tools, spreadsheets, database management systems and presentation software
• Adobe Experience Manager
• Event Marketing and Planning

Work Environment

This is a hybrid work arrangement (time spent in office and remote). Depending on the employee's role and leadership's assessment, some employees will come in to an ACG facility on a weekly basis, a monthly basis, or on an "as needed" basis for key meetings and collaborative activities. Most employees will be required to come into the office, at a minimum, for important departmental meetings or teambuilding events.

This position is currently able to work remotely from a home office location for day-to-day operations.

Total Compensation Overview:

• TheMarketing Planning Program Specialist III will earn a competitive salary of $62,281.00 - $96,000 annually with annual bonus potential based on performance.Excellent and comprehensive benefits packages are just another reason to work for the Auto Club Group. Benefits include:
  • 401k Match
  • Medical
  • Dental
  • Vision
  • PTO
  • Paid Holidays
  • Tuition Reimbursement

Who We Are

Become a part of something bigger.

The Auto Club Group (ACG) provides membership, travel, insurance, and financial service offerings to approximately 14+ million members and customers across 14 states and 2 U.S. territories through AAA, Meemic, and Fremont brands. ACG belongs to the national AAA federation and is the second largest AAA club in North America.

By continuing to invest in more advanced technology, pursuing innovative products, and hiring a highly skilled workforce, AAA continues to build upon its heritage of providing quality service and helping our members enjoy life's journey through insurance, travel, financial services, and roadside assistance.

And when you join our team, one of the first things you'll notice is that same, whole-hearted, enthusiastic advocacy for each other.

We have positions available for every walk of life! AAA prides itself on creating an inclusive and welcoming environment of diverse backgrounds, experiences, and viewpoints, realizing our differences make us stronger.

To learn more about AAA The Auto Club Group visit